Digital Strategy

Armed with valuable insights, obtained through market research, we are able to tailor a digital marketing strategy for your company or offering.
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What we offer

We offer a comprehensive mix of online advertising services.
REASEARCH

With the right insights gained from research we are able to uniquely position your brand. In a nutshell: We determine what makes you special and share this information with the right people.

  • Audit Competitors
  • Analyse Google Analytics
  • Study Industry Innovations
  • Analyse Website Performance Data
STRATEGY

First we’ll discuss your needs and goals before recommending a strategy. Next we’ll work on perfecting a strategy for you to sign off. Once we get the go-ahead to proceed with a campaign or project, based on the approved strategy, we’ll stay in touch to report tracked progress and recommend improvements.

TARGETING

We’ll identify your target audience, tell you where they are and show you how to talk to them. These channels include paid, earned, and owned media.

ANALYTICS

Analytics tell you how people interact with your website. Our certified team are able to tell you how users convert or what gets in their way of converting.

  • Locations: Where visitors come from (important for demographic targeting).
  • Referrals: How visitors found your site (Paid Media, Social Media, Earned Media, etc.) and which keywords are the most effective.
  • Favourites: Which pages are the most popular based on visits.
  • Poor Performers: Figure out which pages / elements prevent conversions and optimise.
  • Duration: Average time spend on website. More time spent = more likely to convert.
  • Top Keywords: Which searched words got people to your site. Compare to campaigns.
  • Conversions: Key metrics for increasing conversions.
Digital Marketing Case Studies

Web Portfolio

Please view some of our featured web design and devlopment work below.